Thank you for your interest in Chanler Communications. We are excited about the prospect of working with you and are pleased to share these examples of our work with you. We kindly ask that these materials are not printed or shared due to the proprietary nature of some.
Television – these are examples of television spots we have produced (including writing of script, sourcing talent, etc.).
IFAW climate change/wildlife documentary short — http://www.green.tv/seals_in_climate_change_threat
IFAW anti-whaling commercial: this ad ran across the eastern Caribbean –ifaw-caribbean-psa-final_lan
Radio — these are some examples of radio spots we have produced and placed for clients (including writing the scripts, sourcing the talent, etc.).
EIA whale conservation ad: this is one of six ads produced to run in six nations across the eastern Caribbean – anti-whaling-60sec-antigua
IFAW whale campaign ad: this ad ran across the Caribbean to promote the establishment of a marine sancturary — mix-v3-ifaw-support-saws-060508
Online – these are examples of online social networking, e-Community building, and online marketing we have implemented for clients (this includes promotion, content, messaging and management). You will need to have a Facebook account to see these pages. We have also done similar work on YouTube, MySpace, Causes.org, green.tv and friction.tv.
Dian Fossey Gorilla Fund International: we launched and grew their Facebook cause page to more than 1,000 supporters within a six-week period, and to over 4,000 by the end of our contract. To date, have grown the organization’s e-Community by more than 300% to over 10,000 members in less than a year.
Conservation and Protection of Great Apes — we established and launched this Facebook cause page, which has now grown to nearly 6,000 users and has raised over $2,200 for worthwhile causes – Facebook
Solar Electric Light Fund (SELF) — and international non-profit providing solar power to disadvantaged communities — we launched this Facebook cuase page, which has now grown to nearly 2,000 members and raised over $1,000 for the organizaiton — Facebook
Green.tv: as the U.S. representative for green.tv, we set up channels on this leading online environmental station for some of the top environmental organzations, including: HSUS, IFAW, Conservation International, EIA, Dian Fossey Gorilla Fund International, National Wildlife Federation, Oceana, etc. – www.green.tv
Print — these are examples of some of the promotional print materials we have produced.
EIA brochure — the organization needed a new, stand-alone brochure that it could use to quickly and efficiently communicate what the organization was about to its diverse stakeholders – EIA brochure-final
IFAW campaign materials — this elephant brochure is one of a series of publications produced to create a consistent look-and-feel to IFAW’s international campaign materials — ifawinactn_elephants_us
Strategy Development – this is an example of an international media communications plan that we can develop for your organization, campaign, or initiative.
Anti-whaling campaign – iwc-caribbean-comms-plan-06-01-061
News Releases — we produce news releases, media advisories, and other material for distribution to media outlets.
New England Thoroughbred Retirement Center — this release resulted in an award-winning regional news outlet, New England Cable News, producing a segment on the organization — final-press-release-netrc-09-18-08
Environmental Investigation Agency — this release resulted in dozens of national media hits — final-press-release-walmart-report-12-12-07
Corporate Social Responsibility – we are working with a growing number of for-profit companies to assist them in developing and/or communicating their CSR initiatives.
Levi Strauss & Co. — when this well-known company was accused of environmental and human safety issues at the factories of its southern Africa suppliers, we worked directly with their CCO to develop external messaging to address the situation, and provided strategic guidance to resolve the issues.
Tyco Fire Suppression — when this global leader in fire suppression technology and systems made the responsible decision to phase out ozone depleting hydrofluorocarbons (HFCs) from their products, we provided strategic PR advice for engaging with the environment community, built relationships with the company’s executive leadership and key environmental and political leaders, and are currently rolling out a PR campaign to push for amendments to the U.S. government’s Waxman-Markey climate bill that includes stronger HFC phase-out language.
Coda — this groundbreaking American/Chinese partnership electric vehicle company is set to launch this year. We are currently working with the company’s representatives to develop a solid environmental and corporate social responsibility platform with which the company can market its new vehicles. As part of this initiative, we are providing strategic guidance to ensure that the company is well positioned and prepared to communicate its environmental and social responsibility platform effectively to its key stakeholders.
